Written by Florian Schaaf
If you want to fight poverty, you have to answer many questions. But it all starts with one question that does not sound so difficult, but it is so hard to find an appropriate answer: What is poverty?
Who is poor? Is it about having or not having enough to eat and […]
Archive for the ‘BOP class Fall 2008’ Category
Defining Poverty
written by Virginia Francis
The inability to meet basic needs to live with no opportunity for change and no access to resources or vital information that would give a person the ability to choose to make a positive change (the freedom to know).
Written by Cyrus Dadabhoy
We were then asked what our opinions of poverty […]
· Who are the poor? Do they define themselves as poor?
· What assistance or opportunities do they seek or desire?
Written by Heidi Wallenhorst
Chapter 2 of Prahalad’s text looks to the particular products and services multinational corporations (MNCs) can target for capitalizing on the market at the bottom of the pyramid. Prahalad again notes that looking to this particular market will really challenge the current practices of MNCs and their approach to selecting and […]
Written by David Lax
The premise of the reading assignment is that existing products in the developed markets do not always translate well into the BOP markets. As a result, the challenge is to design new ways of developing products and services that meet the needs and functionality requirements in a way that it accessible to […]